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Author Topic: Why is "skate" clothing so expensive  (Read 8148 times)
zeroney
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« on: December 07, 2009, 07:45:08 PM »

what's up with the price of so called "skate" clothes, $80 average quality pants, $50 flannls, $25 tees, et cetera... Huh? Angry
« Last Edit: December 07, 2009, 07:47:58 PM by zeroney » Logged

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Watermelon
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« Reply #1 on: December 07, 2009, 08:02:08 PM »

because people will buy it.
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asdf072
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« Reply #2 on: December 07, 2009, 08:49:01 PM »

Skate clothes are expensive because 12 year olds will (get their parents to) pay top dollar to compensate for their insecurities. Mystery solved.

Edit: Excuse the negativity. I just get pissed seeing less-than-rich kids getting shit on because they don't have this years Volcoms or the right shirt. Fuck that!
« Last Edit: December 07, 2009, 08:57:51 PM by asdf072 » Logged
skatenerd
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« Reply #3 on: December 07, 2009, 09:20:39 PM »

52 dollar f lannels. 20 dollar plain beanies. 70 dollar jeans.

Most of my gear is from Ross and Thrift stores. I only really get new things when they're on Clearance though. And when I do get new things, I don't skate in them cause they'd get ripped and it cost me a pretty penny.

What 'Melon said, It's business.
« Last Edit: December 07, 2009, 09:31:55 PM by skatenerd » Logged


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Sleef
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« Reply #4 on: December 07, 2009, 10:12:32 PM »

I see no reason to buy overly priced bullshit except to support pros.  (Not that I buy much "skate" clothing.  This was somebody else's argument on a different thread but I felt there was some validity to it.)  I will say, though, that the $20 I spent was waaaaaay worth it for this:
[img width= height=]http://www.boutiqueandchic.co.uk/images/Eazy_Dead.jpg[/img]
There were some other ones involving A Nightmare On Elm St. and others but this one hit me right were I live.  Er...not Compton...Minneapolis.
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susej
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« Reply #5 on: December 08, 2009, 03:01:50 AM »

I've bought 2 t shirts in the last 3 years. 
Nick Mullins 1%, and Naysayer. 
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bucky fellini
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« Reply #6 on: December 08, 2009, 05:54:44 AM »

it's expensive because of branding. there is no difference in this context between skate brands and any other "fashion" brand. there is absolutely no reason for a flannel shirt to be $50. it's that much money only because of the tag on it, whether it be altamont, quicksilver, or whatever. it's the same as people paying a premium for a shirt with a tommy hilfiger tag, the only real difference is skate brands are marketed towards people like us. there is the "skater-owned" argument but you can bet that once a brand gets big enough, suits are involved.  even altamont has investors and people justifying the marketing expenses with line graphs and spreadsheets. 
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SkateBacon
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« Reply #7 on: December 08, 2009, 06:50:55 AM »

Everthing in skateboarding is overpriced.  Skatewarehouse always has a bunch of shit on sale, so I order from their a lot.
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« Reply #8 on: December 08, 2009, 07:34:55 AM »

i look at it more like this: scale. you can buy dickies and brands such as that for cheap because they are made cheaply and they sell to a lot of people. skate brands don't have the scale since their market is much smaller. sure, some people that don't skate buy the clothing, but most of their market is skateboarders, which limits it a lot.  also, they could not really justify being skate brands by using materials that are not idea for skating (stretch material in pants, durable material in Ralph Mouths, etc.). thus they cost more to make per unit than dickies in that regard too. then margins have to be added for the distributor and the retailer (skateshop, etc.), where the larger brands like dickie and carhart do their own distro. the actual brands only make a fraction of what the end product is sold at and can't really cut their prices because they don't have the scale to make up for less margins on each unit. not to mention the royalties to the pros for their signature clothing.

but then again, they get much better margins than us hardgoods brands...
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« Reply #9 on: December 08, 2009, 08:22:30 AM »

I just want my SHED shirt, is that so much to ask?
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« Reply #10 on: December 08, 2009, 08:27:42 AM »

90% of my shirts are hand-me-downs, or shirts I get at concerts or motorcycle rallies.
and I've worn the same style of levi's for as long as I can remember.

I do try to support the brands I like though, by buying t-shirts and occasionally hats from
them.  But, I'm not really into fashion, especially all this new mall skater fashion.

But like I said, I try and support the brands I like, it's just a small part of my "wardrobe"
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« Reply #11 on: December 08, 2009, 08:41:12 AM »

I usually get my stuff from a wholesale shop. It's like 1.80€ for 1 shirt. The most expensive item of clothing ( not including shoes ) would be my leather jacket that I paid 70€ for. I never understood the whole "if you don't wear Xyz- tees, then you suck" thing. It's just plain moronic and sad.
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Hefeweizen
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« Reply #12 on: December 08, 2009, 09:32:12 AM »

There's wicked ass thrift shops in Albuquerque for some reason. Maybe all the yuppies in sNob Hill? There's also a pretty cool ass shop called Buffalo Exchange where you can slang your gear that you don't wear.
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Johnny Copp
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« Reply #13 on: December 08, 2009, 10:32:56 AM »

Buffalo Exchange in San Diego is an unsponsored skaters dream during ASR.    Hundreds of sponsored ams and pros all have to support their extra cirricular.
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skatenerd
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« Reply #14 on: December 08, 2009, 03:41:50 PM »

Zumiez/Mall stores most likely sell the most amount of "Skate clothes". Not everyone skates,but everyone where's clothes, and shoes. Expensive clothes create an image that is marketable. Image has a large say in the consumer's decision of what to buy.
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