Jay Adams R.I.P.

I received a text very early this morning from Alan Sarlo who is in Mexico on a surf trip with Jay and some others. In the text Alan said Jay had died of a massive heart attack at 1am this morning. Alan was apparently holding Jay in his arms as he passed. The news is and was devastating. Jay was the essence of skateboarding, 100% inside and outside, as pure a form of skateboarding as we may ever see. He was skateboarding incarnate. I spoke to Jim Muir as well as Steve Olson and a few other skaters this morning and Jay’s passing, as shocking and unexpected as it is, has reaffirmed in all of us our deep love and respect for each other as well as confirmed to us how we’re all connected. We’re all Zboys, we’re all skateboarders, we’re all a part of this tribe, rolling along together, now and forever. —Stacy Peralta

  • Jay Boy Classic 2015

    Jay Boy Classic 2015
    The second annual Jay Boy Classic took place at the Venice skatepark. Check out the footage here.
  • Jay Adams Master Crafted V2

    Jay Adams Master Crafted V2
    The second colorway of Jay Adam's mastercraft deck from Z-Flex is now available. Proceeds from the sales of Jay's board go to benefit his family. 
  • Master Crafted Jay Adams Board

    Master Crafted Jay Adams Board
    Jay Adams got together with Paul Schmitt to shape and design his next pro model for Z-flex skateboards. Sad to say Jay never got to ride this board but a few of his friends got together for a session.
  • Jay Adams Memorial

    Jay Adams Memorial
    On Saturday August 30th 2014 skaters, surfers and fans of Jay Adams gathered in Venice Beach, CA for a celebration of his life.  
  • Jay Adams Z-Flex Giveaway

    Jay Adams Z-Flex Giveaway
    Z-Flex is giving away a signed Jay Adams board and other rad stuff through their Instagram. Details here.