ASR Is Dead

ASR Is Dead

"Retire my number. I’m over this bullshit."

Photos: Burnett

ASR EQUALS ACTIONS SPORTS RETILER. In the past, that meant yo-yos, hula-hoops… Basically anything that was “action”-related and available from manufacturers to shops. Now, ASR stand for A Sorry Reality. In skateboarding, we need to collectively take ourselves away from these greedy bastards and throw our own show. We tried it here in 2002 with the Bayview Rumble, but there wasn’t enough space for everyone—and besides, the industry was fat then. Now, when things are lean, we got to stick together and support skateboarding, the shops, the real brands… Doing all of this with some killer ripping thrown in and, well, check the vid. It was a hell of a lot of fun. Good people, nice weather, skating for everybody, no laminates, no security goons—it was a true start towards getting skateboarding and the economy back on its feet. I say the more the merrier. ASR, retire my number. I’m over this bullshit. —Jake Phelps


Bender at Black Box / Video: P-Stone

 

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Abdias Rivera

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Antwuan Dixon and Scott Pommier

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Ben Gilley

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Canadians

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Chad Bartie

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Chad Tim-Tim

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Dario

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Diego and Shigeo

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Ed Dominick

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Ellington

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Ernie and JT

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Fos

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Garret Hill

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E-man and Justin Gold

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Hoops

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Jeff King

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Jim Thiebaud and Chris Troy

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Jimmy The Greek

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The Tershays Brothers: Joey and Nick

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John Rattray

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Jon Coulthard and friend

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JT Aultz

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Justin Roy and friend

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Kenny Reed and Dave Smith

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Kevin Barnett

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Lanny and Sean Eaton

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Lindsey Robertson

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Marissa

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Mike Reno

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Peter Ramondetta and David Broach

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PLG and Tommy Sandoval

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Ricky Bedenbaugh and August Benzien

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Rob Brink and Kyle Leeper

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Ronnie Bertino and Dan

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Ryan Clements

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Ryan Dewitt

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Ryan Kingman

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Sammy Baca and David Reyes

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Sean Eaton

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Shane Heyl and Erik Ellington

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Sean Sheffey and Dennis

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Sierra Fellers

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Slash with Ellington

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Swift-0

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Tony Tave

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Tony Vitello

For more photos and video, check out the Black Box site.ASR Is Dead
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